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About Samsonite
(from their website)
Samsonite is the worldwide leader in superior travel bags, luggage, and accessories combining notable style with the latest design technology and the utmost attention to quality and durability.
For more than 100 years, Samsonite has leveraged its rich design heritage to create unparalleled products that fulfill the on-the-go lifestyle needs of the business professional.
History
The company was founded in Denver, Colorado, on March 10, 1910 by Black Hawk, Colorado-born luggage salesman Jesse Shwayder (1882–1970) as the Shwayder Trunk Manufacturing Company. A religious man, Shwayder named one of his initial cases Samson, after the Biblical strongman, and began using the trademark Samsonite in 1941 for its tapered vulcanized fiber suitcase, introduced in 1939. In 1965 after the Samsonite suitcase became its best-selling product, the company changed its name to SAMSONITE. For many years the subsidiary SAMSONITE Furniture Co. made folding chairs and card tables in Murfreesboro, Tennessee.
The Shwayder family sold the company to Beatrice Foods in 1973. Samsonite operated with relative independence within Beatrice until 1986, when the company was sold to Kohlberg Kravis Roberts. Subsequently, the company went through multiple changes of ownership in the 1980s and into the 1990s. First, Samsonite was spun off from KKR as part of E-II, which came under the control of American Brands. E-II went through bankruptcy and was renamed Astrum International. In 1993, Astrum purchased American Tourister luggage, complementing Samsonite. In 1995, Astrum split, and an independent Samsonite (now including American Tourister) was once again headquartered in Denver.
The Denver factory, which employed 4,000 at its peak, closed in May 2001. Samsonite headquarters moved from Denver to Mansfield, Massachusetts, after a change of ownership in May 2005.
Marketing
Samsonite moved its US marketing and sales offices from 91 Main Street in Warren, Rhode Island, to Mansfield, Massachusetts, effective September 1, 2005.
In 2005 the company was acquired by Marcello Bottoli, former CEO of Louis Vuitton, to pull them out of a long slump. Bottoli left the company in 2009.
In July 2007 finance investor CVC Capital Partners took over Samsonite for $1.7 billion. CVC Capital Partners Ltd. became Samsonite’s fifth owner in 21 years.
On September 2, 2009, Samsonite Company Store LLC (U.S. Retail Division), formally known as Samsonite Company Stores Inc, filed Chapter 11 bankruptcy. It planned to close up to 50% of its stores and discontinue the “Black Label” brand in the United States.
June 2011 Samsonite raised US$1.25 billion in an initial public offering in Hong Kong.
August 2012 Samsonite paid $35 million in cash to buy the high-end luggage brand Hartmann, which was founded in 1877.
June 2014, Samsonite agreed to buy technical outdoor backpack brand Gregory Mountain Products from Black Diamond, Inc., for US$85.0 million in cash.
March 2016 Samsonite agreed to buy luxury baggage maker Tumi for $1.8 billion in its largest ever acquisition.
April 2017 Samsonite agreed to acquire eBags for $105 million in cash. eBags generated $158.5 million in sales in 2016, up 23.5% from $128.3 million in 2015.